About Us
Our work is rooted in family, purpose, and service.
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Austin Muhs is an author and filmmaker whose documentary People Power, The Rise of the Civilian Rescue Movement, highlights communities rising up to help one another in times of crisis. Beyond his creative work, Austin is widely recognized for his disaster rescue efforts in Los Angeles and across the nation, where his teams have saved countless human and animal lives. His approach is deeply guided by principles of service, resilience, and harmony.
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Pamela Rutledge-Muhs has spent over a decade in the red-light therapy and biohacking fields, where she dedicated herself to helping others access tools for health, vitality, and transformation. She lives her life by spiritual principles, meditation, and a profound love for animals and nature. Pamela is passionate about raising consciousness, fostering healing, and creating products that inspire both inner and outer well-being.
Together, as a family, we’ve created Conscious Cotton as a way to share meaningful products with spiritual seekers and awakened souls. Our vision goes beyond lifestyle products....we are committed to making Conscious Cotton a giving-back project. A portion of proceeds supports Alertdisaster.org, an organizeation dedicatied to lifesaving rescue work in times of crisis.
Conscious Cotton's
Mission and Vision
At Conscious Cotton our mission is simple: Wear the Change you seek.
Each piece in our collection....from T- Shirts, to Sweatshirts, tank tops, and gifts....carries unique art designed not only to inspire, but also to make a statement. Every design is created with intention, offering a message of hope, empowerment, and collective rising.
Our vision is to unite conscious living with conscious giving.
